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Freephone 0800 988 8366

Would you like to know what people say about you online behind your back?

Google have a nifty feature called "Google Alerts". This lets you know each time you, another person or thing on your list of "alerts" is mentioned online.

You simply got to www.google.com/alerts and type in what you want to get an alert on and how often you want to get the alert. The alert comes in an email to you.

For example let's say you have a hot prospect called "David Clarke" then you will get an email and a link to each place he has been mentioned on the internet. This give you an opportunity to contact him in a meaningful manner and score brownie points ie

"Hi David - I saw your article on Whippet Aerodynamics - it was absolutely sensational!"

I have set up alerts on my company's key products which lets me know what my competition are up to plus alerts on my company's name - DBS Internet Marketing.

You need a Google account to access the free alerts feature but they are a doddle to set up.

Agree? Disagree? Do let David Clarke know what you think by commenting below.

Internet Advertising Overtakes TV

A study carried out by the Internet Advertising Bureau in conjunction with Price Waterhouse Coopers has revealed some remarkable trends in the first half of 2009:




  • Online advertising spend for the first half of 2009 was £1,752 million

  • The advertising industry as a whole shrank by almost 17% but internet advertising grew by 4.6%

  • Internet advertising is the only medium that grew in the first half of 2009

  • Internet advertising's share of the marketplace has grown to 23.5% compared to 18.7% for the same period last year
Online advertising encompasses:

  1. paid for listings (pay per click advertising)

  2. Email marketing and targeted newsletters

  3. Exposure through major search engines by link building


If you are ready to see how internet advertising can help your business ring David Clarke on 0800 046 1870.

Agree? Disagree? Do let David Clarke know what you think by commenting below.