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Helping businesses increase revenue online

The BBC iPlayer

The BBC is changing the way that broadcasting works here in Britain, forever. The iPlayer has the hype and capability to entirely alter television to be a self-selected experience, completely shattering the need for a television schedule.

So far released as a test version, this player allows the user to select a choice of transmitted programmes whenever they want to view them. The BBC kept this a ‘soft’ release allowing them keep tabs on the technology, building up to a full-scale release without any pressure from mountainous amounts of users.

This is not a new idea though. Channel 4 have been doing this since late last year (4oD), which has been a remarkable success gaining independent programme makers extra revenue. ITV is also slowly lifting the curtain on its new £20million website. However the BBC is the biggest name in the UK’s television media and soon the UK’s viewers will be able to freely download all BBC owned material with a 7 day lifespan.

The computer is fast growing its roots into the home entertainment realms and with increasing technology being built to support it, all television production companies will have to adapt to survive.
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Myvu Personal Media Viewer

The iPod’s 2.5” display makes for pretty uncomfortable viewing. Great quality, but the screen is just too small to get into anything longer than a few minutes.

The Myvu changes this. An accessory of an accessory, it acts like a pair of futuristic glasses, projecting the images fed from the iPod onto the inside of the lenses.

This coupled with noise reducing in-ear sound stemming from the glasses’ arms, creates a great surround sound movie experience that is truly personal. To stop the viewer from alienating their safety, the Myvu also gives room to view above and below the frames.

The Myvu is powered by a battery that subtly attaches to your iPod and has around 8 hours of operation. It is compact, well designed and is the best media player of its kind on the shelf.

PRICE: £229.95
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A new London area code number is available

In a move by Ofcom to increase the capacity for numbers in London and unite the London area the 0203 number has been introduced to be used alongside the existing 0207 and 0208 numbers.

Existing 0207 and 0208 numbers will continue to work in the same way.

DBS can offer local/virtual/ghost phone numbers for the new 0203 area code and over 357 UK towns and cities.
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Glastonbury shies away from internet ticket sales

40% of the tickets for next year's Glastonbury Festival will now be reserved for telephone sales announced Michael Eavis - the festival's organiser.

Mr Eavis felt that 2007's system had favoured those with high speed internet access. The swing towards telephone sales is thought to have been introduced to help teenagers with mobile phones buy tickets.

This year's festival has been heavily criticised as being too "middle-aged".
Looks like mum and dad snapped up the tickets on broadband while the kids were just that little bit too slow.
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What is the most visited website in the world?

What would you say is the most visited website in the world? Google? Yahoo?

You may be surprised to hear that the answer is with an estimated 180 million users worldwide. Many of you may not even have heard of MySpace. It’s a social networking site that enables anyone to create their own space to which they can add their own news, views, thoughts, pictures, music and video. It’s a combination of an online journal and scrapbook.

Once you are a MySpace member you can invite others to interact with you and build up groups of friends, schoolmates colleagues etc.

It would be fair to say that the first social network sites were predominantly filled with teenagers but the no-so-youngs are joining in too.

MySpace had 69 million visitors in May 2007 and its close rival Facebook had 23 million. Serious traffic like this has encouraged online advertisers to place banners and video adverts on MySpace creating close to $25 million in May 2007 with an anticipated 30% growth each quarter. MySpace’s advertising clients include Ford, Vodafone and Proctor & Gamble.

MySpace is owned by Mr Murdoch. He bought it for £290 million in 2005 – seems like a shrewd move to me.
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MySpace and the future of social networking sites.

Chris DeWolfe – co-founder of has made public his plans to exploit the popularity of social networking sites. DeWolfe recently raised the prospect of a partnership with eBay to offer MySpace users an online shopping service.

Social networking sites do what they say on the tin. Users can create their own page to which they can upload photos, music and videos to share with friends. I used to define social networking sites as Friends Reunited for people who haven’t left school yet but my opinion is slowly changing.

If you have teenager they will probably have a page on and To score one million cool points with teenagers set up a MySpace and Facebook account and then show it to them.

MySpace had 69 million visitors in May 2007 compared with Facebook’s 27 million.
This captive audience is all ready being hit with banner advertising, which if clicked on often takes users to a brand’s MySpace profile. A good example of this is clothing retailer Abercrombie & Fitch’s. The idea is to set up a community or social network around a brand to encourage interactivity and brand loyalty.

Don’t be fooled into thinking that social networking sites are just for kids. Major brands such as Ford, Proctor & Gamble and Vodafone are all advertising heavily online.

MySpace has constantly added to the services it provides including a classified section and an instant messaging service. Another exploding market is online video advertisements. This is currently at the experimental stage but is certain to be a huge revenue stream.
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Yahoo bring in ex boss Yang

Yahoo have kicked out their Chief Executive Terry Semel at a fractious AGM.

Mr Semel passed up the opportunity to buy Google in 2002 for $5 billion. Perhaps he is reflecting on this now because Google makes more money in a quarter than Yahoo does in a year. In short, Yahoo has been left standing by Google.

Google realised early on what a great money spinner paid for advertising (pay per click) could be. Yahoo can be criticised for doing too little too late but they are still a major player in the pay per click market.

Yahoo has asked its founder Jerry Yang to take the helm. Google’s meteoric rise must be galling for Yang as Google’s rise was in many ways a carbon copy of his “baby”.

Google’s roll out of free web-based versions of MSN’s Word and Excel is believed by some to be the precursor of an uneasy marriage between Yahoo and MSN. This may be the only way to check Google’s runaway success.

However an upbeat Yang seems keen to keep the circling sharks at bay when he states. “We need to execute better and to get better fast.”
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Idea Volcano

Two young British entrepreneurs have recently launched a website for business ideas.

The object of the site is to match together people with innovative business ideas and those that are looking for ideas.

The non-profit making site is an internet blog. A blog is short for “web log” and is a website that is very easy to add articles and post comments to without having any web development skills. Any entrepreneur can post a blog and anyone can contribute to the blog.

More than 100 entrepreneurs signed up to the website in its testing phase.

In a way this is quite an interesting social experiment as the ownership of the idea is down to the people taking part in its development.

As Murray Wells, one of the co-founders, explains “In our experience no one has ever got an idea off the ground without telling people about it.”

One school of thought could be that if you had an absolute corker of a business idea the last thing to do would be to share it with complete strangers. Busy business people who have absolutely no time to develop their “killer” ideas should visit the site at:
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High speed broadband firms are slow to deliver

The overwhelming majority of high speed broadband companies are failing to deliver the services their advertising promises.

Only one in five homes is getting the speed they signed up for according to research conducted by

Over 43,000 broadband users were interviewed and of the chief culprits identified was Sky. Only 6% of Sky broadband customers achieved 16Mb speed in the Sky “up to 16Mb” package.

TalkTalk, Orange and BT offer an 8Mb package yet less than half of their customers get this speed.
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List your business for free on the Daily Telegraph website

The Daily Telegraph stated recently with perhaps a hint of arrogance that:

“We are the natural home of UK entrepreneurs.”

The Telegraph have relaunched the business section of their website and added an area called “Launchpad”.

If you have a business that is less than two months old then the Daily Telegraph are offering a free listing on their “Your Business” directory.

This would be a good inbound link for a business to have as it is almost certainly regarded as a trusted site.

Please visit the link building section of our website for a full explanation of the value of inbound link building strategy.
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